The creative force behind Natsukashii Ink

Ocean

Natsukashii Ink is Ocean’s vision turned reality: a high-end streetwear brand dedicated to blending art, culture, and sustainable fashion. Self-taught and design-driven, His design style is inspired by the vibrant street culture of the West Coast, where he draws inspiration from his passion for surfing, skateboarding, and the city’s dynamic fashion scene. 

The Evolution of NAtsukashii Ink

Founder Features

Visionary Streetwear Designer Ocean Baker Awarded ‘Rising Creative Icon of 2026’ by The Insider Weekly

Ocean Baker, the 22-year-old artist, entrepreneur, and CEO behind the rapidly ascending premium streetwear label Natsukashii Ink, has officially been named the Rising Creative Icon of 2026. The high-profile distinction, awarded by The Insider Weekly, honors Baker’s...

Ocean Baker of Natsukashii Ink Takes Center Stage at 2026 Oscars® Gifting Suite

Emerging artist and entrepreneur Ocean Baker, founder of the Vancouver-based streetwear brand Natsukashii Ink, brought his signature fusion of Japanese-inspired tattoo aesthetics and high-end design to the 98th Academy Awards® week. Participating for his second year...

Ocean Baker of Natsukashii Ink Takes Center Stage at the 2026 Oscars® Celebrity Gifting Lounge Alongside the 262 Womens Project

This week, as Hollywood prepares for the 98th Academy Awards®, Ocean Baker, the visionary artist and founder of the acclaimed streetwear label Natsukashii Ink, will be a featured guest at the prestigious Heather Marianna’s Enchant Celebrity Gifting Suite. Baker is...

Natsukashii Ink Founder, Ocean Baker, Shares Entrepreneurial Journey on “How to Help your Child Build an Art Business” Podcast

Ocean Baker, the visionary teen founder behind the premium streetwear and art collective Natsukashii Ink, is featured on a recent episode of the podcast, "How to Help your Child Build an Art Business." The episode explores how parents can support their creative...

The creative force behind Natsukashii Ink

Ocean

Natsukashii Ink is Ocean’s vision turned reality: a high-end streetwear brand dedicated to blending art, culture, and sustainable fashion. Self-taught and design-driven, His design style is inspired by the vibrant street culture of the West Coast, where he draws inspiration from his passion for surfing, skateboarding, and the city’s dynamic fashion scene. 

The very first

Stich

Ocean’s journey in fashion began at the age of 16 when he started customizing sneakers, bringing his unique vision and DIY spirit to life one piece at a time. Today, he is known for his dedication to quality, ethical sourcing, and crafting products that stand out in a crowded industry.

Natsukashii Ink was founded in Vancouver in 2023, but Ocean’s love for design and creativity goes back much further. He first started exploring fashion design in his teenage years, experimenting with streetwear and sneaker customization, which quickly evolved from a hobby into a passion and a career. Ocean recalls the first time he created a custom piece as the moment he knew fashion was his calling. Since then, he’s dedicated himself to mastering his craft and building a brand that celebrates individuality, high-quality materials, and ethical productio

Design Influence by the

Japanese

The brand embodies the Japanese concept of “natsukashii,” a sense of warmth and nostalgia for moments that make us who we are. Each item from Natsukashii Ink is a nod to this idea, created with an appreciation for craftsmanship, design, and cultural storytelling.

Through Natsukashii Ink, Ocean strives to redefine streetwear by offering ethically crafted, high-quality pieces that connect people to the nostalgia, freedom, and creativity of the street culture that inspired him from the start.

Natsukashii Ink’s

Famous Faces

From the Emmys Celebrity Gifting Lounge to exclusive pre-launch events, Natsukashii Ink has caught the attention of notable personalities across entertainment, fashion, and sports. Celebrities and influencers have embraced our designs, each wearing our pieces with their own style, amplifying our vision to audiences worldwide. Our 2024 Limited Edition Emmys Trucker Hat, for instance, became an instant classic at the Celebrity Gifting Lounge, finding a home with influential figures who are proud to support a brand dedicated to sustainable, high-quality fashion.

As Natsukashii Ink continues to expand, we’re excited to see where our pieces appear next and who will join us on our journey to redefine streetwear through ethical design and artistic collaboration. Stay tuned for future partnerships and sightings as we take Natsukashii Ink to new heights.

From the street’s to the

red carpet

Natsukashii Ink has quickly gained traction among influential figures and celebrities who resonate with the brand’s unique blend of high-quality streetwear, art, and authentic cultural storytelling. From red carpets to music festivals, our designs are worn by trendsetters who value originality, craftsmanship, and ethical production.

As Natsukashii Ink continues to expand, we’re excited to see where our pieces appear next and who will join us on our journey to redefine streetwear through ethical design and artistic collaboration. Stay tuned for future partnerships and sightings as we take Natsukashii Ink to new heights.