Ocean Baker, the visionary behind the premium streetwear brand Natsukashii Ink, recently took the stage at Red Deer Polytechnic’s Donald School of Business. Invited to speak to the Innovation and Entrepreneurship class, Baker shared his journey of transforming a teenage passion for sneaker customization into a globally recognized lifestyle brand.
Accompanied by his business partner and “Momager,” Deb Drummond, Baker engaged with students on the realities of building a brand rooted in ethical craftsmanship and artistic nostalgia. The session focused on the “unforeseen moments” of business – the challenges and breakthroughs that occur outside of a traditional business plan.
“We had such great questions and fabulous conversations with the students,” said Deb. “It was an honor to share the story of Natsukashii Ink and listen to Ocean teach the next wave of innovators. These are the moments that remind us why we do what we do.”
Since its launch in 2023, Natsukashii Ink has bridged the gap between West Coast street culture and high-end art, featuring at the Emmys Celebrity Gifting Lounge and collaborating with world-class tattoo artists. This speaking engagement marks a continued commitment by the brand to foster a community of authenticity and self-expression.
For more information on Natsukashii Ink and their latest collections, visit www.natsukashiiink.world.
Media Contact: Deb Drummond [[email protected]] (604) 655-4598
